Our stitch is what brings it and holds it all together. The stitches the tailors & seamstresses add to our dresses are what makes our bright prints into cute dresses. It is therefore imperative that they have time to feel their hands, keep their eyes peeled and have a laugh from time to time. It can be very tiring work in the sweltering heat. Its the kind of heat that would stop us in our tracks here in the UK, it would be like snow in the winter. It is so hot that your brow wipe is constant and unstoppable, its like a steam room without the cold shower at the end. It makes for a great complexion and constant thirst for freezing cold drinks & sorbet.
Regular power-cuts caused by heavy rains during rainy season and constant works on the national grit bring frequent delays. A new generator has made life so much easier these past few months! Work can continue regardless. We also hear that Godknows, the master of the tailoring business, is very proud of his new electric cutting machine. Apparently he loves it so much that it now takes him one day to cut 50 dresses rather than 3/4days. Can’t wait to see this for myself next time I visit Accra.
We have really stretched his skills & vision with our collections and are pleased he rose to the challenge. A few good tools, the secretary & our team and friends that support us on the ground, have gone a long way in supporting our operation. Its helped us build some exciting commercial relationships with large retailers, such as Topshop and Asos.com, while no doubt it has expanded minds and businesses.
See for yourselves how we add our stitch. Simply click on the pictures….start on the top left.